SB 12.10.30
naitavata bhagavatah
sva-maya-maya-vrttibhih
na dusyetanubhavas tair
mayinah kuhakam yatha
Translation:
This apparent humility is simply a show of mercy. Such behavior of the Supreme Lord and His personal associates, which the Lord effects by His own bewildering potency, does not spoil His power any more than a magician’s powers are diminished by his exhibition of tricks.